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Welcome to the Flock! We’re so excited to have you join our creative community of makers from around the world. The Flock is LoveCrafts’ blogger and influencer ambassador program helping you connect with all the exciting LoveCrafts resources, products and opportunities throughout the year!

Flock members, both new and established, often ask us how they can get the best of Flock. So, we decided to put together our top tips to help you make the most of your membership. Ready? Read on! 

1. Read The Flock newsletters

We know, we know, another newsletter in your inbox, but we promise to keep it short, sweet and relevant! The Flock is a diverse community of makers from all around the world, so not everything in the newsletter will apply to your business. But we promise this is where you’ll find  all the important LoveCrafts news and opportunities. Think - new line launches, competitions for Indie Designers, and requests for features and patterns.So make sure you grab a cuppa and settle down to read the latest Flock email drop.

2. Reach out

Joining our Flock program means you’ll get a special dose of LoveCrafts love (it’s what sets our program apart we like to think!)  At the same time, we may not know what you need if you don’t tell us! Email us at theflock@loveknitting.com if you have an idea for a collaboration, a new pattern release, a yarn support request, or any questions.

3. Community is what you make it

We love our global makers community and we really think supporting each other makes the world go round! If you’re posting something about LoveCrafts, be sure to tag us and use our hashtag #LoveCrafts. Don’t forget to follow us too! Join us on Facebook, Pinterest and on Instagram @lovecraftscom @lovecraftsknitting @lovecraftscrochet. We often share from our community and we especially love giving our Flock members the spotlight. We also recommend following the hashtag and commenting on each other’s posts. We know some beautiful friendships and even business partnerships have come out of Instagram so don’t be shy! After all, we’re all here to spread the joy of making.

4. Explore our yarns

It’s natural to have a favorite and stick to it, but we highly recommend trying out and sharing your thoughts on our different exclusive yarns. Even if it just means trying a DK instead of your usual aran, or giving a new fiber a try. Break out of your comfort zone and see where it takes you! Get in touch with us for an up-to-date overview of our exclusive yarns available for yarn support.

5. Build buzz

You’ve worked tirelessly to create an amazing pattern, you’ve kept a tight lid on your project, and the day you release  it, the picture you share on social falls short of what you hoped. Social media is an imperfect science, algorithms can mean that only a fraction of your followers see any given post you share. This means it’s more important than ever to show lots of sneak peeks of your yarn and WIPs to build up buzz and remind people to follow along! Once your project is complete, schedule some lifestyle shots in separate posts to reach your whole audience. Don’t forget to tag #LoveCrafts to get more eyeballs on it!

When it comes to our Flock members, we love supporting you and helping you grow your business! We hope these top tips will help you get started and we look forward to seeing what we can create together.